According to Rich Carter, Senior Vice President and Chief Digital Officer at Eli Lilly and Company, transformation is hard, even if a company is successful. But Rich can testify that a 147-year-old company has entered the era of digital innovation and is thriving.
This week, join host David Wright as he and Rich discuss:
– Convincing people to change and grow is hard, even when things are going well.
– You need data to convince people to change.
– The importance of science-driven patient engagement.
– Patients and providers should drive the new model for pharma.
Eli Lilly and Company – Website
Eli Lilly and Company – Twitter
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