According to Rich Carter, Senior Vice President and Chief Digital Officer at Eli Lilly and Company, transformation is hard, even if a company is successful. But Rich can testify that a 147-year-old company has entered the era of digital innovation and is thriving. 

This week, join host David Wright as he and Rich discuss:

– Convincing people to change and grow is hard, even when things are going well.

– You need data to convince people to change.

– The importance of science-driven patient engagement.

– Patients and providers should drive the new model for pharma.

Resources mentioned:

Eli Lilly and Company – Website
Eli Lilly and Company – Twitter

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